There’s something about a limited drop that makes people move. Maybe it’s the thrill of the countdown, maybe it’s the “I need it before it’s gone” panic that kicks in… either way, scarcity sells. At Studio West, we’ve seen it time and time again: when brands stop trying to stock everything, all the time and […]

When I started Studio West, it was just me. One mama with a laptop, a cup of coffee that always went cold too fast, and a big dream. I thought I’d be creating logos, websites, and brand kits—and that would be enough. But the more I worked with clients, the more I realized their needs […]